The satisfaction of the IOT clinic clients concerning their waiting time for the medical consultation

Authors

  • Fernanda Souza Faculdades Integradas do Instituto Vianna Junior.
  • Glaucia Falco Faculdades Integradas do Instituto Vianna Junior.
  • Joyce Altaf Faculdades Integradas do Instituto Vianna Junior.
  • Irene Troccoli Faculdades Integradas do Instituto Vianna Junior.
  • Mariana Miranda Faculdades Integradas do Instituto Vianna Junior.

Keywords:

medical services, services marketing, clients satisfaction

Abstract

Introduction: Obviously nowadays time is of utmost importance in human life, and waiting is part of everybody´s routine. As for medical services, waiting tends to be higher than in other services and often can lead to customer dissatisfaction. Objective: The present study aims to measure customer satisfaction concerning the waiting time for a medical consultation in IOT clinic. Method: A survey was conducted with 149 patients of the clinic through the use of questionnaires. Results: The organization performs very well and its marketing is most based on word of mouth propaganda. Conclusion: The patients are very satisfied or merely satisfied with the services provided. They also believe that the time they spend waiting for the consultation is profitable, i.e., they find the waiting time as normal, and that this phenomenon does not interfere in their satisfaction with the service

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Published

2014-04-20

How to Cite

Souza, F., Falco, G., Altaf, J., Troccoli, I., & Miranda, M. (2014). The satisfaction of the IOT clinic clients concerning their waiting time for the medical consultation. Jornal Brasileiro De Economia Da Saúde, 6(1), 31–38. Retrieved from https://www.jbes.com.br/index.php/jbes/article/view/379

Issue

Vol. 6 No. 1 (2014)

Section

Artigos

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